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Reach ExtraCare® members as they scroll

Get your brand's message, co-branded with CVS®, into the curated feeds your target audiences are enjoying daily. Our first-party ExtraCare data helps reach potential consumers as they engage with their favorite platforms, including Facebook, Instagram and Pinterest.

  • 43%
    of U.S. consumers

    discover new products on their favorite social channel.*


    Source: PYMNTS.com

  • 47%
    of U.S. consumers

    made a purchase through social media.*


    Source: Mintel.com

woman on phone in front of makeup table with reddit logo in bottom right corner

Turn Conversations into Conversions on Reddit

Authentic conversations primed to capture your shoppers’ attention.

By combining CMX’s first-party insights from 90M+ ExtraCare members with Reddit’s 108M+ daily active unique visitors brands can connect with health, wellness, and beauty shoppers through trusted, interest-based conversations that influence real purchase decisions & close the loop on sales impact for the first time on Reddit.

  • Reddit hosts over 700 health and wellness-related communities, where 1 out of 2 Redditors explore health and wellness topics (Reddit Data)
  • Views on health and wellness-related content have grown 61% over the past two years (Reddit Data)

Attributed sales on Pinterest

Get in front of potential and existing customers on a visual brand discovery platform, along with the attributable sales data you need to optimize your campaigns. CMX’s innovative partnership with Pinterest and LiveRamp utilizes clean room technology to create a data-safe targeted approach.

  • Pinterest attracts users focused on consumables, health and beauty categories.*
  • Pinners have high purchase intent — 65% of Pinners ​visit Pinterest to shop.*​

Source: The Pull Agency. Prep, Prime & Pin, May 2023.

In the background, a child is reaching for a marker to draw with while seated in front of blank paper and lots of markers while an adult scrolls through the Pinterest app on their smartphone next to the Pinterest logo.

Amplify your growth with CMX