Reach ExtraCare® members as they scroll
Get your brand's message, co-branded with CVS®, into the curated feeds your target audiences are enjoying daily. Our first-party ExtraCare data helps reach potential consumers as they engage with their favorite platforms, including Facebook, Instagram and Pinterest.
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43%
of U.S. consumersdiscover new products on their favorite social channel.*
Source: PYMNTS.com -
47%
of U.S. consumersmade a purchase through social media.*
Source: Mintel.com
Turn Conversations into Conversions on Reddit
Authentic conversations primed to capture your shoppers’ attention.
By combining CMX’s first-party insights from 90M+ ExtraCare members with Reddit’s 108M+ daily active unique visitors brands can connect with health, wellness, and beauty shoppers through trusted, interest-based conversations that influence real purchase decisions & close the loop on sales impact for the first time on Reddit.
- Reddit hosts over 700 health and wellness-related communities, where 1 out of 2 Redditors explore health and wellness topics (Reddit Data)
- Views on health and wellness-related content have grown 61% over the past two years (Reddit Data)
Attributed sales on Pinterest
Get in front of potential and existing customers on a visual brand discovery platform, along with the attributable sales data you need to optimize your campaigns. CMX’s innovative partnership with Pinterest and LiveRamp utilizes clean room technology to create a data-safe targeted approach.
- Pinterest attracts users focused on consumables, health and beauty categories.*
- Pinners have high purchase intent — 65% of Pinners visit Pinterest to shop.*
Source: The Pull Agency. Prep, Prime & Pin, May 2023.
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