We make sure that your videos grab attention
CMX® empowers your campaigns to connect with audiences during their streaming moments, ensuring relevant and timely interactions. This includes utilizing streaming platforms as well as instream and outstream environments to boost brand awareness, generate leads and drive sales.
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115M
Connected TV usersDrive your brand’s objectives in a big-screen format to make an even bigger impact.
Source: eMarketer
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5.8x
greater connectionPlus stronger brand memory and higher attention seen when OLV is integrated into an omnichannel campaign.
vs. disconnected channel campaigns, based on consumer brain activity measured in The Trade Desk’s neuro lab.
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90+
minutes a dayWe can help you reach the millennials and Gen Z buyers that spend almost two hours streaming daily.
Source: The Current
Programmatic Online Video
We deliver high-impact instream and outstream video experiences across trusted premium publishers, amplifying brand awareness and generating measurable retail results.
69%
higher conversion rate for omnichannel campaigns with video compared to those exposed to siloed channel campaigns.*
*Based on The Trade Desk’s 2022 case study
65-80%
of users engage with OLV ads, helping brands capture consumer focus in premium video experiences.*
*Lumen Outstream Full Screen Global Benchmark
Connected TV
Put your brand front and center on the biggest screen in the house: TV. Run unskippable content and engage with the audiences you want to reach most.
74M+
ExtraCare® consumers across a network of hundreds of OTT channels and apps including Disney, Hulu, NBC Universal, Fox and more.
85%
of all households nationwide use Connected TV.
58%
customers nationwide who have looked up a product after seeing a video ad that captivated them.
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