CMX amplified hair care promotions –– driving strong sales and measurable ROAS

CVS® perfectly times its Big Hair Event to meet this mindset — and CMX helped brands capitalize on the opportunity through amplified promotions that drove sales across the hair care category.

How a leading consumer health brand drove stronger outcomes with CMX AI optimization

To drive more efficient engagement with both new and loyal buyers, a leading consumer health brand turned to the latest CMX innovation — AI-powered audience optimization.

CMX placed brands front and center during fall’s leading wellness event

Powered by ExtraCare member insights, this high-impact campaign enabled CMX to help brands amplify fall promotions while strengthening visibility during the height of seasonal wellness demand.

CMX delivered epic results during the leading beauty and personal care event at CVS^®

Through ExtraCare insights and exclusive front store placements, CMX drove big results for brands at the CVS Epic Beauty Sale. Dive into the full case study and learn how to capture the next opportunity.

CMX transformed Dove’s brand equity into a conversion catalyst

Go inside the seamless omnichannel activation that connected Dove’s Real Beauty campaign to CVS customers, delivering 51% new brand buyers — and learn how to replicate its success for your brand.

CMX turned shopper wait time into winning brand moments

Two leading skin care brands set out to maximize reach as seasonal demand peaked. CMX activated Waiting Area Screens to boost visibility, increase brand share at CVS and attract new buyers during a key sales season.

Turning in-store browsers into new brand buyers 

Discover how CMX drove impulse purchases for a premium beverage brand with in-store Digital Trendcaps.

CMX insights sparked a major multi-brand win

Explore the CMX campaign that brought oral care and cosmetics together to drive sales for two leading brands.

CMX worked with Hallmark & Pinterest on the “Every Day” campaign to drive year-round greeting card sales

Learn how CMX turned seasonal moments into year round momentum.

Mars won sweet cross-category wins with CMX

Discover how CMX helped MARS^® sweeten the holidays for new buyers as they shopped across the aisles.

CMX helped Eucerin drive sales as routines reset

Eucerin^® and CMX reactivated lapsed customers with a custom healthy skin campaign.

January Wellness boost

A cohesive approach for January Wellness that drove sales for an entire category.